Differences

This shows you the differences between two versions of the page.

--- start [2023/05/12 08:49] – pimsadmin
+++ start [2023/05/17 08:11] (current) – pimsadmin
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   * Both at an aggregate and an individual respondent level.
 Every Customer Value Survey is controlled via a project which defines the scope and purpose of the survey, a set of competitors and non-price attributes to measure their relative performance, and segmentation criteria which can be used to define aggregations. Having a common set of competitors and attributes makes calculating an aggregate position for the survey or segment more precise and less prone to biasing by outliers.
 This Software allows you to Schedule, conduct Customer Value surveys and analyse the results. It helps you identify market trends and unfullfilled needs and create actions to improve your market performance.
 {{ :cva_stages.png?nolink |}}
-Next:[[Planning the Survey|Planning the Survey]]
+Next: [[Planning the Survey|Planning the Survey]]